: decoding diversity : understanding the many facets of India, its consumers and the fast-changing marketscape Datta, Prosenjit (ed.by). creator text Marketing -- India -- Periodicals.-, Marketing -- India -- Statistics -- Periodicals. -, Marketing -- India -- Handbooks, manuals, etc.-, Datta, Prosenjit. (editor). xxu New Delhi : Businessworld 2013 9th ed. monographic eng

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308 p. : col. ill., col. maps ; 21 cm. /edited by Prosenjit Datta 381.095405 DAT 9789381425053 Variety Books Publishers Distributors B-10, Street No.2, West Vinod Nagar, Delhi-92 140108 20161115131207.0