: an applied orientation Malhotra, Naresh K. Dash, Satyabhushan creator text Management.-, Marketing management.-, Marketing research.-, Marketing research -- Methodology.-, Malhotra, Narsh K.-, Dash, Satyabhushan.-, and Marketing research : an applied orientation. xxu Delhi : Pearson 2011 6th ed. monographic eng

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xxviii, 948 p. : ill. ; 28 cm. / Naresh K. Malhotra; Satyabhushan Dash. 658.83 MAL 9788131731819 Variety Books Publishers Distributors, B-10, Street No.2, West Vinod Nagar, Delhi-92 :Variety Books Publishers Distributors :B-10, Street No 2 West Vinod Nagar Delhi -92 140110 20150819150338.0