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  <titleInfo>
    <title>Marketing channels</title>
  </titleInfo>
  <name type="personal">
    <namePart>Coughlan, Anne T....[et.al]</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  <typeOfResource>text</typeOfResource>
  <genre authority="">Management.-, Marketing management.-, Marketing channels.-, Anderson, Erin.-, Stern, Louis W.-, El-Ansary, Adel I.-, and Marketing channels.</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">xxu</placeTerm>
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    <place>
      <placeTerm type="text">New Delhi</placeTerm>
    </place>
    <publisher>PHI Learning Private Limited</publisher>
    <dateIssued>2008</dateIssued>
    <edition>7th ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxii, 602 p.  : ill.  ; 25 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">/ Anne T. Coughlan; Erin Anderson; Louis W. Stern; Adel L. El-Ansary.</note>
  <classification authority="ddc" edition="7th">658.87 COU</classification>
  <identifier type="isbn">9788120336339</identifier>
  <identifier type="">S.R. Book Distributors   12, Satyam Enclave, Tejab Mill Compound, New Kot Gaon G.T. Road Ghaziabad-201009 (U.P.).</identifier>
  <recordInfo>
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