TY  - BOOK
AU  - Jackson, Brad
TI  - Management gurus and management fashions: : a dramatistic inquiry
SN  - 9780415249461
U1  - 658.4 JAC 
PY  - 2001///
CY  - London ; New York 
PB  - : Routledge
KW  - Dramatistic rhetorical criticism
KW  - The management guru
KW  - management fashion phenomenon
KW  - Brad Jackson
KW  - Management
ER  -