TY  - BOOK
AU  - Markides, Constantinos
TI  - Fast second: : how smart companies bypass radical innovation to enter and dominate new markets
SN  - 9780787971540
U1  - 658.575 MAR 
PY  - 2005///
CY  - San Francisco, CA 
PB  - : Jossey-Bass, 
KW  - New products -- Management
KW  - Technological innovations -- Economic aspects
KW  - Innovation
KW  - Markides, Constantinos
KW  - MANAGEMENT
ER  -