TY - BOOK AU - Ellet,William. TI - The case study handbook: : how to read, discuss, and write persuasively about cases SN - 9781422101582 U1 - 658.007 ELL PY - 2007/// CY - Boston, Mass. PB - : Harvard Business School Press KW - Management KW - Case analysis demonstration KW - General Electric and Motors KW - Ellet,William KW - and The case study handbook : how to read, discuss, and write persuasively about cases ER -