TY  - BOOK
AU  - Hagel III, John
TI  - Net gain expanding markets through virtual communities
SN  - 9780875847597
U1  - 658.800285467 HAG 
PY  - 1997///
CY  - Boston, Mass.
PB  - Harvard Business School Press
KW  - John Hagel III
KW  - Net gain
KW  - Arthur G. Armstrong
KW  - Internet marketing
KW  - Marketing
KW  - E-commerce
ER  -