TY  - BOOK
AU  - Rumelt, Richard P.
TI  - Good strategy, bad strategy : : the difference and why it matters
SN  - 9781781251546
U1  - 658.4012 RUM 
PY  - 2013///
CY  - London 
PB  - : Profile Books
KW  - Strategy
KW  - Strategic planning
KW  - Thinking like a strategist
KW  - Sources of power
KW  - and Good strategy, bad strategy
ER  -