TY  - BOOK
AU  - Indian Institute of Banking & Finance.
TI  - Managing and marketing of financial services: /Indian Institute of Banking & Finance
U1  - 658.8 FIN 
PY  - 2007///
CY  - New Delhi 
PB  - : Taxmann Publications(P) Ltd., 
KW  - Marketing.
KW  - Marketing -- Management
ER  -