TY  - BOOK
AU  - Carlzon, Jan
TI  - Moments of Truth: New Strategies for Today's Customer-Driven Economy
SN  - 9780887302008
U1  - 387.7065485 CAR 
PY  - 1987///
CY  - Cambridge, Mass. 
PB  - : Ballinger Pub. Co.
KW  - Moments of Truth
KW  - Scandinavian Airlines System -- Management
KW  - Aeronautics, Commercial -- Sweden -- Management
KW  - Jan Carlzon
KW  - Novel
ER  -