00649nam a22002057a 4500003000400000005001700004008004100021020001800062028000800080082001800088100001900106245007500125260005000200300003300250655001600283655005800299655004500357655001700402655002400419SNU20140809130113.0140809b        xxu||||| |||| 00| 0 eng d  a9780130136060  aHCL  a620.00688 MOH  aMohr, Jakki J.  aMarketing of high-technology products and innovationsc/ Jakki J. Mohr  aUpper Saddle River, N.J.bPrentice Hallc2001  axvii, 414 p.b: ill.c25 cm.  aJakki Mohr.  aMarketing of high-technology products and innovations  aHigh technology industries -- Marketing.  aInnovations.  aSuccess in business