TY  - GEN
AU  - Berry, Michael J.A.
TI  - Data Mining Techniques: :For Marketing Sales and Customer Relationship Management
SN  - 9788126505176
U1  - 658.802 BER 
PY  - 2008///
PY  - 2011///
CY  - New Delhi
PB  - :Wiley
KW  - Management
KW  - , Data Mining
KW  - , Marketing --Data Processing
KW  - , Business --Data processing
KW  - , and Data Mining Techniques for Marketing, Sales, and Customer Relationship Management
ER  -