TY  - BOOK
AU  - Clancy, Kevin
TI  - Marketing myths that are killing business: : the cure for death wish marketing
SN  - 9780070111240
U1  - 658.8 CLA 
PY  - 1994///
CY  - New York
PB  - McGraw-Hill
KW  -  Kevin J Clancy; Robert S Shulman
KW  - Marketing myths that are killing business : the cure for death wish marketing
KW  - Marketing
KW  - Success in business
ER  -