TY - BOOK AU - ; Gharpurey,Madhulika. TI - Marketing Management: : Principles and Concepts U1 - 658.8 GHA PY - 2005/// CY - Pune PB - : Symbiosis Center for Distance Learning KW - ; Marketing Management KW - ; Management KW - ; Marketing KW - ; Gharpurey, Madhulika KW - ; HCL Collection ER -