TY  - BOOK
AU  - Sinha, Jai B. P. 
TI  - Multinationals in India : : managing the interface of cultures
SN  - 0761932046
U1  - 338.88854 SIN 
PY  - 2004///
CY  - New Delhi
PB  - : Sage Publications, 
KW  - Economics
KW  - Production
KW  - International business enterprises -- India
KW  - Cross-cultural orientation -- India
KW  - Intercultural communication -- India
KW  - Jai B P Sinha
KW  - and Multinationals in India : managing the interface of cultures
ER  -