TY - BOOK AU - Mahajan,Vijay TI - The 86%solution: :How to succeed in the biggest market opportunity of the 21st century SN - 9788177580983 U1 - 658.8 MAH PY - 2006/// CY - New Delhi PB - :Pearson Education KW - Management KW - ;Market Opportunity KW - ;Wharton School Publishing KW - ;Vijay Mahajan KW - ;Kamini,Banga ER -