<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00978nam a22002537a 4500</leader>
  <controlfield tag="003">SNU</controlfield>
  <controlfield tag="005">20160622123236.0</controlfield>
  <controlfield tag="008">160622b        xxu||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9780127999456</subfield>
  </datafield>
  <datafield tag="028" ind1=" " ind2=" ">
    <subfield code="a">:Brijwasi Book Distributors </subfield>
    <subfield code="b">:H-87, Lalita park Laxmi Nagar Delhi 110092</subfield>
    <subfield code="c">:BW/003616</subfield>
    <subfield code="d">:09/06/2016</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="a">658.575 MIT</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Mital, Anil</subfield>
    <subfield code="a">Desai, Anoop</subfield>
    <subfield code="a"> Mital, Aashi</subfield>
    <subfield code="a">Subramanian, Anand</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">Product development </subfield>
    <subfield code="b">: a structured approach to consumer product development, design, and manufacture</subfield>
    <subfield code="c">/ Anil Mital [ at al] </subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Amsterdam USA</subfield>
    <subfield code="b"> : Elsevier, </subfield>
    <subfield code="c">2014.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xvi, 522p.  </subfield>
    <subfield code="c">24cm. </subfield>
  </datafield>
  <datafield tag="365" ind1=" " ind2=" ">
    <subfield code="b">6377</subfield>
  </datafield>
  <datafield tag="655" ind1=" " ind2=" ">
    <subfield code="a">Management </subfield>
  </datafield>
  <datafield tag="655" ind1=" " ind2=" ">
    <subfield code="a"> New products -- Management.</subfield>
  </datafield>
  <datafield tag="655" ind1=" " ind2=" ">
    <subfield code="a">Product design.</subfield>
  </datafield>
  <datafield tag="655" ind1=" " ind2=" ">
    <subfield code="a">New products -- Marketing.</subfield>
  </datafield>
  <datafield tag="655" ind1=" " ind2=" ">
    <subfield code="a">Anil Mital</subfield>
  </datafield>
  <datafield tag="655" ind1=" " ind2=" ">
    <subfield code="a">and Product development : a structured approach to consumer product development, design, and manufacture</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">BOOK</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">46493</subfield>
    <subfield code="d">46493</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">SNUL</subfield>
    <subfield code="b">SNUL</subfield>
    <subfield code="d">2016-06-22</subfield>
    <subfield code="e">Brijwasi Book Distributors </subfield>
    <subfield code="g">6377.00</subfield>
    <subfield code="l">1</subfield>
    <subfield code="o">658.575 MIT</subfield>
    <subfield code="p">21432</subfield>
    <subfield code="r">2019-09-03 00:00:00</subfield>
    <subfield code="s">2019-09-02</subfield>
    <subfield code="w">2016-06-22</subfield>
    <subfield code="y">BOOK</subfield>
  </datafield>
</record>
