TY  - BOOK
AU  - Spiegler, Ran.
TI  - Bounded rationality and industrial organization
SN  - 9780199334261
U1  - 658.8342	SPI 
PY  - 2011///
CY  - New York 
PB  - : Oxford University Press
KW  - Consumer behavior
KW  - Decision making
KW  - Consommation
KW  - Ran Spiegler
ER  -