Philip B Meggs ; Alston W Purvis creator Philip B Meggs; Alston W Purvis text Book design -- History. xxu Hoboken : Wiley , 2016 monographic eng

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x, 680 pages ; 29 cm The unrivaled, comprehensive reference tool for graphic designers & students that was heralded as a publishing landmark 1. The invention of writing -- 2. Alphabets -- 3. The Asian contribution -- 4. Illuminated manuscripts -- 5. Printing comes to Europe -- 6. The German illustrated book -- 7. Renaissance graphic design -- 8. An epoch of typographic genius -- 9. Graphic design and the industrial revolution -- 10. The arts and crafts movement and its heritage -- 11. Art nouveau -- 12. The genesis of twentieth-century design -- 13. The influence of modern art -- 14. Pictorial modernism -- 15. A new language of form -- 16. The Bauhaus and the new typography -- 17. The modern movement in America -- 18. The international typographic style -- 19. The New York school -- 20. Corporate identity and visual systems -- 21. The conceptual image -- 22. Postmodern design -- 23. National visions within a global dialogue -- 24. The digital revolution and beyond. /Philip B Meggs; Alston W Purvis Graphic design (Typography) 741.6 MEG 9781118772058 International Book Distributors ;Flat No.17,Prakash Apartments,5 Ansari Road,Daryaganj New Delhi-110002 181122 20181126161741.0