: insanely different : principles for breakthrough success Carmine Gallo creator Carmine Gallo text Success in business-Technological innovations xxu New Delhi : McGraw-Hill , 2013 monographic eng

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xiii, 241 pages ; 24 cm Presents a guide to business success based on the career and innovations of Steve Jobs What would Steve do? -- Follow your heart -- Think differently about your career -- Inspire evangelists -- Think differently about your vision -- Seek out new experiences -- Think differently about how you think -- See genius in their craziness -- Think differently about your customers -- Simplicity is the ultimate sophistication -- Think differently about design -- We're here to help you grow -- Think differently about your brand experience -- The world's greatest corporate storyteller -- Think differently about your story -- One more thing--don't let the bozos get you down. /Carmine Gallo Management 658.4063 GAL 9780071074339 Atlantic Publishers & Distributors (P)LTD. ;7/22,Anasri Road, Daryaganj,New Delhi-110002 181122 20190415122946.0