Kane, John creator Kane, John text Layout (Printing) xxu New Jersey : Pearson Prentice Hall ©2011 2nd ed. monographic eng

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x, 230 pages : illustrations ; 26 cm A practical introduction to typography, this book analyzes the basic principles and applications of type. Basics -- Describing letterforms -- The font -- Describing typefaces -- Measuring type -- Comparing typefaces -- Display typefaces -- Development -- A timeline -- Text typeface classification -- Letters, words, sentences -- Understanding letterforms -- Maintaining x-height -- Form/counterform -- Contrast -- Reinforcing meaning -- Making sentences, finding sense -- Type and color -- English is not Chinese -- Text -- Tracking : kerning and letterspacing -- Formatting text -- Texture -- Typing is not typesetting -- Leading and line length -- Kinds of proportion -- Components of the text page -- Placing text on a page -- Front matter, back matter -- Indicating paragraphs -- Highlighting text -- Headlines within text -- Widows and orphans -- Columnar organization -- Columnar layouts -- Cross-alignment -- Expressing hierarchy -- Tabular matter -- Type as image and information -- Grid systems -- Introduction -- An example -- Components of the grid -- A simple grid -- Grids at large scale -- Creating a grid for text -- Creating a grid for text and images. / John Kane Graphic design (Typography) 686.22 KAN 9780205066445 :Atlantic Publishers & Distributors :7/22 Ansari Road Darya Ganj New Delhi 181204 20181220121250.0