Zacharakis, Andrew creator Zacharakis, Andrew Corbett, Andrew C Bygrave, William D text New jersey :Wiley Publication ©2011 5th Ed. monographic eng

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xx, 466p. I-12 24cm. Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information. 1 The Power of Entrepreneurship -- 2 The Entrepreneurial Process -- 3 Opportunity Recognition, Shaping, and Reshaping -- 4 Understanding Your Business Model and Developing Your Strategy -- 5 Entrepreneurial Marketing -- 6 Building the Founding Team -- 7 The Business Planning Process -- 8 Building Your Pro-Forma Financial Statements -- 9 Financing Entrepreneurial Ventures Worldwide -- 10 Raising Money for Starting and Growing Businesses -- 11 Debt and Other Forms of Financing -- 12 Legal and Tax Issues -- 13 Intellectual Property -- 14 Entrepreneurial Growth -- 15 Social Entrepreneurship: An Overview. / Andrew Zacharakis Management New business enterprises Entrepreneurship Small business -- Management Business and Management Klein- und Mittelbetrieb 658.421 ZAC 9781119563228 ;Brijwasi Book Distributors ;H-87, Lalita Park laxmi Nagar Delhi 110092 210716 20211006155901.0