01092nam a22002657a 4500003000400000005001700004008004100021020001800062020001800080082002300098100002300121100001900144100002000163100002200183100002000205245010600225250001200331260005100343300001800394520024500412650002900657650002500686650003200711856008300743SNU20230413154908.0230407b        |||||||| |||| 00| 0 eng d  a9781292106083  a9781292093239  23rd Edna658.8 KOT  4 aKotler, Philip.  aKeller, Kevin.  aBrady, Mairead.  aGoodman, Malcolm.  aHansen, Torben.  aMarketing Management /cPhilip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman and Torben Hansen  a3rd ed.  aEdinburgh :bPearson Education Limited,c2009.  axxxiv, 942 p.  aThis title features all the accessibility, theoretical rigour and managerial relevance of the global best-seller 'Marketing Management' plus European structure, European examples, the work of European academics, and bespoke online resources  a Business and Management  aMarketing Management  aMarketing Europe Management  uhttps://ebookcentral.proquest.com/lib/snuin/detail.action?docID=5175069zeBook