<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <title>Measuring the user experience</title>
    <subTitle>: collecting, analyzing, and presenting usability metrics</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Albert, Bill.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>; Tullis, Tom.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Bill Albert.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">Chennai</placeTerm>
    </place>
    <publisher>: Elsevier</publisher>
    <dateIssued>, 2023</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxiv, 352p. : 24cm.</extent>
  </physicalDescription>
  <abstract>The User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel.</abstract>
  <note type="statement of responsibility">/ Bill Albert.</note>
  <subject>
    <topic>Measuring the user experience</topic>
  </subject>
  <subject>
    <topic>UX Metrics</topic>
  </subject>
  <subject>
    <topic>Interactive Technologies</topic>
  </subject>
  <classification authority="ddc">003.483 ALB</classification>
  <identifier type="isbn">9780128180808</identifier>
  <identifier type="">: International Book Distributors : Flat No. 17, Prakash Apartment, 4405/2, 5 Ansari Road, Daryaganj, New delhi</identifier>
  <recordInfo>
    <recordCreationDate encoding="marc">260929</recordCreationDate>
    <recordChangeDate encoding="iso8601">20260929144148.0</recordChangeDate>
  </recordInfo>
</mods>
