01659nam a22002177a 450000500170000000800410001702000180005802801190007608200140019510000190020910000250022824501110025326000420036430000190040636500080042552009300043365000180136365000220138165000210140370000170142420261001154359.0261001b        |||||||| |||| 00| 0 eng d  a9780753556658  a: Zafaa Books & Distributorsb: 313/103A, H.No. 15, Tulsi Nagar, Inderlok, Delhic: ZBD-2026-27-0218d: 22/09/2026  a658.5 KUA  aKuang, Cliff.   a; Fabricant, Robert.  aUser friendlyb: How the Hidden Rules of Design are Changing the Way We Live, Work & Play.c/ Cliff Kuang.  a, New York b: Penguin Booksc, 2019.  a405p.c: 16cm.  b629  a'A tour de force, an engrossing fusion of scholarly research, professional experience and revelations from intrepid firsthand reporting' -- New York Times

USER FRIENDLY is a must-read for anyone who loves well-designed products-and for the innovators aspiring to make them.

It seems like magic when some new gadget seems to know what we want before we know ourselves. But why does some design feel intrinsically good, and why do some designs last forever, while others disappear? User Friendly guides readers through the hidden rules governing how design shapes our behaviour, told through fascinating stories such as what the nuclear accident at Three Mile Island reveals about the logic of the smartphone; how the pressures of the Great Depression and World War II created our faith in social progress through better product design; and how a failed vision for Disney World yielded a new paradigm for designed experience.  aUser Friendly  aLive, Work & Play  aChanging the Way  aCliff Kuang.