Halve, Anand Bhaskar creator text Brand name products -- India-, Branding (Marketing) -- India.-, Consumers' preferences -- India.-, Economic history-, Branding - Marketing-, Halve, Anand Bhaskar-and Darwin's Brands Adapting to Succeed xxu New Delhi : SAGE 2012 monographic eng

print

xvii, 168 p. : ill. ; 24 cm. /Anand Bhaskar Halve 658.827 9788132107156 Variety Books Publisher Distributors B-10, Vest Vinod Nagar ,New Delhi-92 130822 20130822103916.0