<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[SNU Library Search for 'index-term-genre:&quot;High technology Marketing.&quot;']]> </title> <link> https://library.snu.edu.in/cgi-bin/koha/opac-search.pl?q=ccl=index-term-genre%3A%22High%20technology%20Marketing.%22&#38;sort_by=&#38;format=rss </link> <atom:link rel="self" type="application/rss+xml" href="https://library.snu.edu.in/cgi-bin/koha/opac-search.pl?q=ccl=index-term-genre%3A%22High%20technology%20Marketing.%22&#38;sort_by=&#38;format=rss"/> <description> <![CDATA[ Search results for 'index-term-genre:&quot;High technology Marketing.&quot;' at SNU Library]]> </description> <opensearch:totalResults>5</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="https://library.snu.edu.in/cgi-bin/koha/opac-search.pl?q=ccl=index-term-genre%3A%22High%20technology%20Marketing.%22&#38;sort_by=&#38;format=opensearchdescription"/> <opensearch:Query role="request" searchTerms="q%3Dccl%3Dindex-term-genre%253A%2522High%2520technology%2520Marketing.%2522" startPage="" /> <item> <title> Crossing the chasm : marketing and selling high-tech products to mainstream customers </title> <dc:identifier>ISBN:9780060517120</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14066</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0060517123.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Geoffrey A Moore.<br /> New York : Collins Business Essentials 2006 .<br /> xxi, 227 p. ; 21 cm.<br /> 9780060517120 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=14066">Place hold on <em>Crossing the chasm </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14066</guid> </item> <item> <title> TechnoBrands : how to create &amp; use &quot;brand identity&quot; to market, advertise &amp; sell technology products </title> <dc:identifier>ISBN:9780814402436</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14109</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0814402437.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Chuck Pettis.<br /> New York : AMACOM 1995 .<br /> xiii, 222 p. ; 24 cm..<br /> 9780814402436 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=14109">Place hold on <em>TechnoBrands </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14109</guid> </item> <item> <title> The chasm companion : a fieldbook to Crossing the chasm and Inside the tornado </title> <dc:identifier>ISBN:9780066620558</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14386</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0066620554.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Paul Wiefels; | / Geoffrey A Moore.<br /> New York : HarperBusiness 2002 .<br /> xxii, 323 p. ; 23 cm..<br /> 9780066620558 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=14386">Place hold on <em>The chasm companion</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14386</guid> </item> <item> <title> Crossing the chasm : marketing and selling high-tech products to mainstream customers. </title> <dc:identifier>ISBN:</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14827</link> <description> <![CDATA[ <p> By Moore, Geoffrey A. | ; McKenna, Regis..<br /> New York, NY : HarperBusiness Essentials 2002 .<br /> xxi, 227 p. ; 21 cm..<br /> </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=14827">Place hold on <em>Crossing the chasm </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14827</guid> </item> <item> <title> Bringing new technology to market </title> <dc:identifier>ISBN:9788120322097</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=33199</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8120322096.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Allen, Kathleen R..<br /> Upper Saddle River, N.J. : Prentice Hall, 2003 .<br /> xv, 367 p. ; 25 cm..<br /> 9788120322097 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=33199">Place hold on <em>Bringing new technology to market</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=33199</guid> </item> </channel> </rss>
