SNU Library Search for 'index-term-genre:"Marketing Management "'

Inside the tornado

]]> By Moore, Geoffrey A.
New York : HarperBusiness, 1997 .
xxii, 244 p l 24cm.
9780887308246

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RETAIL MARKETING MANAGEMENT

]]> By GILBERT DAVID.
London : Financial Times Management, . 1999 .
xii, 356 p. ; 25 cm..
9788178080277

]]> Place hold on RETAIL MARKETING MANAGEMENT

Retail selling : how to achieve maximum retail sales

]]> By Fleming, Peter.
Mumbai Management Books 2000, 1995 .
192 p. ; 25 cm..
8179923827

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Market leadership strategies for service companies : creating growth, profits, and customer loyalty

]]> By Terrill, Craig | ; Middlebrooks, Arthur | ; Middlebrook, Arthur.
Lincolnwood, Ill. : NTC Business Books 2000 .
xvi, 268 p. ; 24 cm..
9780844224411

]]> Place hold on Market leadership strategies for service companies

The rainmaker's toolkit : power strategies for finding, keeping, and growing profitable clients

]]> By Mills, Harry.
New York : American Management Association, 2004 .
xv, 285 p. ; 24cm.
9780814472163

]]> Place hold on The rainmaker's toolkit

Trout on strategy : capturing mindshare, conquering markets

]]> By Jack Trout.
New York : McGraw-Hill 2004 .
xiv, 159 p. ; 19 cm..
9780071447287

]]> Place hold on Trout on strategy

Marketing Management.

]]> By Kotler, Philip. | Keller,Kevin Lane. | Koshy,Abraham..
Delhi : Dorling Kindersley Pvt.Ltd. 2013 .
xxv,596p. | xxvi,756p. 26cm..
9788131767160

]]> Place hold on Marketing Management.

Marketing models.

]]> By Lilien, Gary L. | ; Kotler, Philip. | ; Moorthy, K. Sridhar..
Delhi : PHI Learning Pvt. Ltd. 2013 .
xv,803p. 24cm..
9788120314757

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Basic marketing :a global-managerial approach

]]> By Perreault, William D | Mccarthy, E J .
New Delhi :Tata Mc Graw HIll 2013 .
xviii,844p. 24cm. .
9780070620186

]]> Place hold on Basic marketing

Marketing Management. : A Customer-Oriented Approach.

]]> By Clow,Kenneth E. | ; Baack, Donald..
New Delhi : Sage Publications. 2010 .
xxviii,537p. 26cm..
9781412963121

]]> Place hold on Marketing Management.

Positioning : The Battle for Your Mind

]]> By Ries, Al | Trout, Jack.
New Delhi ; McGraw Hill 2014 .
xii, 246 p. , 18 cm..
9780070533752

]]> Place hold on Positioning

How to write a marketing plan

]]> By Westwood, John.
London ; Philadelphia : Kogan Page 2006 .
vi, 129 p. ; 22 cm.
9780749445546

]]> Place hold on How to write a marketing plan

The Dollarization Discipline : How Smart Companies Create Customer Value

]]> By Fox, Jeffrey J. | Gregory, Richard C..
Hoboken, New Jersey J Wiley 2004 .
ix, 262 p. 22 cm..
9780471659501

]]> Place hold on The Dollarization Discipline

TQM for sales and marketing management

By Cortada, James W..
New York Tata McGraw-Hill 1993 .
xv, 232 p. 20 cm..
9780070237522

]]> Place hold on TQM for sales and marketing management

Lateral marketing : new techniques for finding breakthrough ideas

]]> By Kotler, Philip | Trias de Bes, F.
Hoboken, NJ Wiley 2003 .
xvi, 206 p. 24 cm..
9780471455165

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Focus : the future of your company depends on it

]]> By Ries, Al.
New York HarperBusiness 1996 .
xii, 304 p. 24 cm..
9780887308635

]]> Place hold on Focus

Managing and marketing of financial services. /Indian Institute of Banking & Finance.

By Indian Institute of Banking & Finance..
New Delhi : Taxmann Publications(P) Ltd., 2007 .
378 pages 24 cm.

]]> Place hold on Managing and marketing of financial services.

Managing customer value : creating quality and service that customers can see

]]> By Gale, Bradley T. | ; Wood, Robert Chapman.
New York : Free Press ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International 1994 .
xxii, 424 p. ; 25 cm..
9780029110454

]]> Place hold on Managing customer value

Markeing Analytics

]]> By Winston, Wayne L .
New Delhi Wiley India 2014 9788126548620

]]> Place hold on Markeing Analytics

Handbook of marketing.

]]> By Weitz, Barton A..
London : SAGE 2002 .
xxii, 582 p. ; 25 cm..
9781412921206

]]> Place hold on Handbook of marketing.

Marketing management : analysis, planning, implementation, and control

]]> By Kotler, Philip.
Englewood Cliffs, N.J. : Prentice-Hall, 1991 .
xxvi, 756 p. ; 29 cm..
0876926847

]]> Place hold on Marketing management

The highly effective marketing plan

]]> By Knight, Peter.
London ; New York : Pearson/Prentice Hall Business 2004 .
vii, 168 p. ; 24 cm..
9780273687863

]]> Place hold on The highly effective marketing plan

Handbook of marketing strategy.

]]> By Shankar, Venkatesh..
Cheltenham, UK ; Northampton, MA : Edward Elgar Pub. 2012 .
xx, 504 pages ; 26 cm.
9781781951545

]]> Place hold on Handbook of marketing strategy.

Trout on strategy :capturing mindshare, conquering markets

]]> By Trout, Jack .
New Delhi :TMH 2009 .
xiv, 159p. 20cm. .
9780070587601

]]> Place hold on Trout on strategy

Profit in the future markets : Insights and strategies for futures and futures options trading

]]> By Bernstein,Jake.
New Delhi ;Vision Books 2002 .
237p. ;24 cm..
8170945208

]]> Place hold on Profit in the future markets

Marketing

]]> By Baines, Paul, | Fill, Chris | Page, Kelly, .
New Delhi :Oxford University Press. 2013 .
xxix, 697. 24cm. .
9780198079446

]]> Place hold on Marketing

Marketing

]]> By Grewal, Dhruv.
New Delhi :Tata Mc Graw Hill Publication 2011 .
xxxv, 683p. 24cm. .
9780071332750

]]> Place hold on Marketing

Principles of marketing

]]> By Kurtz, David L | Boone, Louis E .
New Delhi :Cengage Learning 2011 .
xiix, 655p. 24cm. .
9788131502938

]]> Place hold on Principles of marketing

Principles of Contemporary Lottery Marketing

]]> By /Teresa LA Fleur, Bruce La Fleur.
.-USA :Tlf Pubns Inc 1995 .
192 p. cm. 1883567688

]]> Place hold on Principles of Contemporary Lottery Marketing

Benchmarking and Process Improvement :Making made in india

By Mody, Suresh M .
Mumbai :D L Shah Trust 1999 .
121p. 24cm. .

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Marketing Management.

]]> By Kotler, Philip. | Keller,Kevin Lane..
Delhi PHI- India 2005 .
xxxvii,729p. 26cm..
8120327993

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Marketing Management

By Sherlekar, S.A..
- New Delhi ; Himalaya Publishing House 2006 .
530 p.

]]> Place hold on Marketing Management

Marketing Management.

]]> By ;Gupta,C B..
New Delhi : Sultal Chand & Sons. 1996 .
various pages. :23cm..
9788170149613

]]> Place hold on Marketing Management.

Marketing Management : Principles and Concepts.

By ; Gharpurey,Madhulika..
Pune : Symbiosis Center for Distance Learning 2005 .
240p. :26cm..

]]> Place hold on Marketing Management

The business presenter's pocketbook :a pocketful of tips techniques and tools for business presentations media interviews and public speeches of all kinds

]]> By Townsend, John, .
USA Stylus Pub., 1999 .
89p. 24cm. .
8173140278

]]> Place hold on The business presenter's pocketbook

Marketing Your Service Business : Plan a Winning Strategy

By Withers, Jean | ; Vipperman, Carol.
USA ; Self-Counsel 1992

]]> Place hold on Marketing Your Service Business

Marketing management

By Chhabra, T N | Grover, S K .
New Delhi :Dhanpat Rai & Company 2010 .
8.42p. B.16.

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Marketing management

]]> By Ramaswamy, V S .
New Delhi :Macmillan India 2009 .
xxxix, 872p. 26cm. .
9780230637290

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Marketing Management

]]> By Kotler, Philip | Keller, Kevin Lane.
New Delhi :Pearson Publication 2016 .
xxvi,756p. ;26 cm.
9789332557185

]]> Place hold on Marketing Management

HBR's 10 must reads on Strategic Marketing.

]]> By Harvard Business Review Press.
Boston, Mass. : Harvard Business Review Press, 2013 .
v, 206p. 24cm. .
9781422189887

]]> Place hold on HBR's 10 must reads on Strategic Marketing.

Marketing Management

]]> By Kumar, Arun | Meenakshi, N .
Noida :Viksh Publishing 2016 .
xxii, 658p. 24cm. .
9789325982406

]]> Place hold on Marketing Management

The creative priority : Putting Innovation to work in your Business

]]> By Hirshberg, Jerry, .
New York : HarperBusiness, 1999 .
262p. 24cm. .
9780887309601

]]> Place hold on The creative priority

Cases in Marketing Management

]]> By Clow, Kenneth E. | Baack, Donald.
California : SAGE, 2012 .
ix, 523p. 24cm. .
9788132110194

]]> Place hold on Cases in Marketing Management