<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[SNU Library Search for 'index-term-genre:&quot;and Marketing&quot;']]> </title> <link> https://library.snu.edu.in/cgi-bin/koha/opac-search.pl?q=ccl=index-term-genre%3A%22and%20Marketing%22&#38;sort_by=&#38;format=rss </link> <atom:link rel="self" type="application/rss+xml" href="https://library.snu.edu.in/cgi-bin/koha/opac-search.pl?q=ccl=index-term-genre%3A%22and%20Marketing%22&#38;sort_by=&#38;format=rss"/> <description> <![CDATA[ Search results for 'index-term-genre:&quot;and Marketing&quot;' at SNU Library]]> </description> <opensearch:totalResults>20</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="https://library.snu.edu.in/cgi-bin/koha/opac-search.pl?q=ccl=index-term-genre%3A%22and%20Marketing%22&#38;sort_by=&#38;format=opensearchdescription"/> <opensearch:Query role="request" searchTerms="q%3Dccl%3Dindex-term-genre%253A%2522and%2520Marketing%2522" startPage="" /> <item> <title> Marketing in the public sector : a roadmap for improved performance </title> <dc:identifier>ISBN:9780137060863</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=11143</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0137060866.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By ;Kotler, Philip. | ; Lee, Nancy..<br /> Upper Saddle River, N.J. : Wharton School Pub. 2007 .<br /> xv, 332 p. ; 24 cm..<br /> 9780137060863 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=11143">Place hold on <em>Marketing in the public sector </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=11143</guid> </item> <item> <title> Marketing warfare </title> <dc:identifier>ISBN:9781259029004</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=11264</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/125902900X.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ries, Al. | ; Trout, Jack..<br /> .<br /> viii, 216 p. ; 21 cm.<br /> 9781259029004 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=11264">Place hold on <em>Marketing warfare</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=11264</guid> </item> <item> <title> Marketing </title> <dc:identifier>ISBN:9780078028922</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=11269</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0078028922.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Kerin, Roger A. | ; Rudelius, William. | ; Hartley, Steven William..<br /> New York, NY : McGraw-Hill/Irwin 2013 .<br /> xlvii, 507 p. ; 28 cm..<br /> 9780078028922 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=11269">Place hold on <em>Marketing </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=11269</guid> </item> <item> <title> Marketing Management. </title> <dc:identifier>ISBN:9788131767160</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14644</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8131767167.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Kotler, Philip. | Keller,Kevin Lane. | Koshy,Abraham..<br /> Delhi : Dorling Kindersley Pvt.Ltd. 2013 .<br /> xxv,596p. | xxvi,756p. 26cm..<br /> 9788131767160 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=14644">Place hold on <em>Marketing Management.</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14644</guid> </item> <item> <title> Marketing models. </title> <dc:identifier>ISBN:9788120314757</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14651</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8120314751.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Lilien, Gary L. | ; Kotler, Philip. | ; Moorthy, K. Sridhar..<br /> Delhi : PHI Learning Pvt. Ltd. 2013 .<br /> xv,803p. 24cm..<br /> 9788120314757 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=14651">Place hold on <em>Marketing models.</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14651</guid> </item> <item> <title> Marketing Management. : A Customer-Oriented Approach. </title> <dc:identifier>ISBN:9781412963121</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14834</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1412963125.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Clow,Kenneth E. | ; Baack, Donald..<br /> New Delhi : Sage Publications. 2010 .<br /> xxviii,537p. 26cm..<br /> 9781412963121 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=14834">Place hold on <em>Marketing Management.</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14834</guid> </item> <item> <title> Marketing as strategy : understanding the CEO&#39;s agenda for driving growth and innovation. </title> <dc:identifier>ISBN:9781591392101</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=15506</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1591392101.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Kumar, Nirmalya | ; Kotler, Philip..<br /> Boston, Mass. : Harvard Business School Press 2004 .<br /> xv, 270 p. ; 24 cm..<br /> 9781591392101 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=15506">Place hold on <em>Marketing as strategy</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=15506</guid> </item> <item> <title> Marketing Channel Management : A Customer-centric approach. </title> <dc:identifier>ISBN:780762195517</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=15541</link> <description> <![CDATA[ <p> By Venugopal,Pingali..<br /> London : Sage Publication India 2001 .<br /> 186p. 24cm..<br /> 780762195517 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=15541">Place hold on <em>Marketing Channel Management</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=15541</guid> </item> <item> <title> TQM for sales and marketing management </title> <dc:identifier>ISBN:9780070237522</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=18759</link> <description> <![CDATA[ <p> By Cortada, James W..<br /> New York Tata McGraw-Hill 1993 .<br /> xv, 232 p. 20 cm..<br /> 9780070237522 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=18759">Place hold on <em>TQM for sales and marketing management</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=18759</guid> </item> <item> <title> The new maximarketing : The classic guide to transforming your advertising, promotion, and marketing strategy for The Information Economy </title> <dc:identifier>ISBN:9780070520332</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=23949</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/007052033X.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Rapp, Stan | Collins, Thomas L..<br /> New York McGraw-Hill 1995 .<br /> xx, 330 p. 24 cm..<br /> 9780070520332 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=23949">Place hold on <em>The new maximarketing</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=23949</guid> </item> <item> <title> Handbook of marketing and finance. </title> <dc:identifier>ISBN:9781849802727</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=38521</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1849802726.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ganesan, Shankar..<br /> Cheltenham, UK : Edward Elgar 2012 .<br /> (322 pages 9781849802727 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=38521">Place hold on <em>Handbook of marketing and finance.</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=38521</guid> </item> <item> <title> Marketing theory :a student text </title> <dc:identifier>ISBN:1861525931</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=38947</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1861525931.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Baker, Michael John.<br /> London : Business Press, 2000 .<br /> vi, 314p. ; 25 cm..<br /> 1861525931 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=38947">Place hold on <em>Marketing theory </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=38947</guid> </item> <item> <title> Marketing </title> <dc:identifier>ISBN:9780198079446</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=39350</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0198079443.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Baines, Paul, | Fill, Chris | Page, Kelly, .<br /> New Delhi :Oxford University Press. 2013 .<br /> xxix, 697. 24cm. .<br /> 9780198079446 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=39350">Place hold on <em>Marketing</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=39350</guid> </item> <item> <title> Marketing </title> <dc:identifier>ISBN:9780070151567</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=39351</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0070151563.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Etzel, Michael J. | Stanton, William J | Walker, Bruce J.; | pandit, Ajay .<br /> New Delhi :Tata Mc graw Hill Publication 2011 .<br /> xxiv, 880p. 24cm. .<br /> 9780070151567 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=39351">Place hold on <em>Marketing</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=39351</guid> </item> <item> <title> Marketing </title> <dc:identifier>ISBN:9780071332750</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=39352</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0071332758.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Grewal, Dhruv.<br /> New Delhi :Tata Mc Graw Hill Publication 2011 .<br /> xxxv, 683p. 24cm. .<br /> 9780071332750 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=39352">Place hold on <em>Marketing </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=39352</guid> </item> <item> <title> Marketing Management. </title> <dc:identifier>ISBN:8120327993</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=40177</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8120327993.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Kotler, Philip. | Keller,Kevin Lane..<br /> Delhi PHI- India 2005 .<br /> xxxvii,729p. 26cm..<br /> 8120327993 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=40177">Place hold on <em>Marketing Management.</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=40177</guid> </item> <item> <title> Marketing management </title> <dc:identifier>ISBN:</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=41483</link> <description> <![CDATA[ <p> By Chhabra, T N | Grover, S K .<br /> New Delhi :Dhanpat Rai &amp; Company 2010 .<br /> 8.42p. B.16.<br /> </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=41483">Place hold on <em>Marketing management</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=41483</guid> </item> <item> <title> Marketing management </title> <dc:identifier>ISBN:9780230637290</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=41487</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0230637299.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ramaswamy, V S .<br /> New Delhi :Macmillan India 2009 .<br /> xxxix, 872p. 26cm. .<br /> 9780230637290 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=41487">Place hold on <em>Marketing management</em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=41487</guid> </item> <item> <title> Marketing Management </title> <dc:identifier>ISBN:9789325982406</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=46843</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/9325982404.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Kumar, Arun | Meenakshi, N .<br /> Noida :Viksh Publishing 2016 .<br /> xxii, 658p. 24cm. .<br /> 9789325982406 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=46843">Place hold on <em>Marketing Management </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=46843</guid> </item> <item> <title> Marketing : A Critical Textbook </title> <dc:identifier>ISBN:9788132110408</dc:identifier> <link>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=48580</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8132110404.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ellis, Nick, | Jack, Gavin, | Fitchett, James | Higgins, Matthew.<br /> New Delhi :Sage Publication 2011 .<br /> xiii,245p. 24cm. .<br /> 9788132110408 </p> ]]> <![CDATA[ <p> <a href="https://library.snu.edu.in/cgi-bin/koha/opac-reserve.pl?biblionumber=48580">Place hold on <em>Marketing </em></a> </p> ]]> </description> <guid>https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=48580</guid> </item> </channel> </rss>
