https://library.snu.edu.in/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22Product%20management%22&sort_by=&format=rss 14 0 50 ISBN:9780070667129 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=10732 ]]> By ;Schilling, Melissa A..
Boston : McGraw-Hill/Irwin. 2008 .
xv, 313 p. ; 24 cm..
9780070667129

]]> Place hold on Strategic management of technological innovation

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=10732 ISBN:9788175543119 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=12499 ]]> By Cheverton, Peter.
London ; Philadelphia : Kogan Page, 2006 .
x, 139 p ; 23cm.
9788175543119

]]> Place hold on Understanding brands

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=12499 ISBN:9781591396192 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=12785 ]]> By Kim, W. Chan.
Boston, Mass. : Harvard Business School Press, 2005 .
xv, 240 p. ; 25 cm..
9781591396192

]]> Place hold on Blue ocean strategy

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=12785 ISBN:9788120332652 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=13532 ]]> By Rick Mathieson.
New York : AMACOM 2005 .
(ix, 244 p.) ; 22 cm..
9788120332652

]]> Place hold on Branding unbound

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=13532 ISBN:9780198064169 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14418 ]]> By Afuah, Allan..
New York : Oxford University Press 2003 .
ix, 390 p. ; 25 cm..
9780198064169

]]> Place hold on Innovation management

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14418 ISBN:9780199582471 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14634 ]]> By Conway, Steve. | ; Steward, Fred..
New York :Oxford University Press 2009 .
xx,478p. 25cm..
9780199582471

]]> Place hold on Management and Shaping innovation.

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14634 ISBN:9788120333833 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14660 ]]> By Mazjumdar, Ramanuj..
New Delhi : PHI Learning Pvt. Ltd. 2011 .
xxii,429p. 24cm..
9788120333833

]]> Place hold on Project Management in India.

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=14660 ISBN:9780684825809 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=15021 ]]> By Marc H Meyer | ; Alvin P Lehnerd.
New York : Free Press 1997 .
xiv, 267 p. ; 24 cm..
9780684825809

]]> Place hold on The power of product platforms

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=15021 ISBN:9780471485247 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=18893 ]]> By Kahn, Kenneth B..
Hoboken, N.J. : Wiley 2005 .
xiii, 625 p. ; 24 cm. .
9780471485247

]]> Place hold on The PDMA handbook of new product development

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=18893 ISBN:9789332542204 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=44746 ]]> By Keller, Kevin Lane | ;Parameswaran,Ambi M.G. | ;Jacob,Isaac.
New Delhi :Person Education 2013 .
xxix,586p. ;25 cm.
9789332542204

]]> Place hold on Strategic brand management

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=44746 ISBN:9789325982406 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=46843 ]]> By Kumar, Arun | Meenakshi, N .
Noida :Viksh Publishing 2016 .
xxii, 658p. 24cm. .
9789325982406

]]> Place hold on Marketing Management

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=46843 ISBN:9780887309601 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=47183 ]]> By Hirshberg, Jerry, .
New York : HarperBusiness, 1999 .
262p. 24cm. .
9780887309601

]]> Place hold on The creative priority

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=47183 ISBN:9780070581593 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=47412 ]]> By Sengupta, Subroto.
New Delhi :Tata McGraw-Hill, 2005 .
xiv, 297p. 24cm. .
9780070581593

]]> Place hold on Brand Positioning

]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=47412 ISBN:9781408250273 | 9780273694502 https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=60172 ]]> By Baker, Michael. | Hart, Susan..
Harlow : Pearson Education, Limited, 2007 .
xviii, 542 p. 9781408250273 | 9780273694502

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]]> https://library.snu.edu.in/cgi-bin/koha/opac-detail.pl?biblionumber=60172