| 000 | 00804nam a22002057a 4500 | ||
|---|---|---|---|
| 003 | SNU | ||
| 005 | 20140120151009.0 | ||
| 008 | 140120b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788126528417 | ||
| 028 | _ato be filled | ||
| 082 |
_22nd _a658.8 TYB |
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| 100 |
_aTybout, Alice M. _a; Calder, Bobby J. _a; Kotler, Philip. |
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| 245 |
_aKellogg on marketing _c/ Alice M Tybout; Bobby J Calder; Philip Kotler |
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| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi. _b: Wiley India., _c2010. |
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| 300 |
_axix, 426 p. _b: ill. _c; 24 cm. |
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| 440 | _aTimes business series. | ||
| 655 |
_bManagement. _b, Marketing. _b, Business. _b, BUSINESS & ECONOMICS / Marketing / General. _b, Times business series. _b, Tybout, Alice M. _b, Calder, Bobby J. _b, Kotler, Philip. _b, and Kellogg on marketing. |
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| 942 |
_2ddc _cBOOK |
||
| 999 |
_c10243 _d10243 |
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