000 00674nam a22002297a 4500
003 SNU
005 20140817172933.0
008 140702b xxu||||| |||| 00| 0 eng d
020 _a9780070616127
028 _aHCL
028 _aHCL
082 _a658.8342 COH
100 _aMarshal Cohen
245 _aWhy customers do what they do
_b: who they are, why they buy, and how you can anticipate their every move
_c/ Marshal Cohen
260 _aNew York
_b: McGraw-Hill
_c, ©2006
300 _avii, 184 p.
_b: ill.
_c; 24 cm.
655 _aConsumer behavior.
655 _aVerbraucherverhalten.
655 _aMarshal Cohen
655 _aMarketing
942 _2ddc
_cHCL
999 _c14095
_d14095