| 000 | 00826nam a22002417a 4500 | ||
|---|---|---|---|
| 003 | SNU | ||
| 005 | 20140717160235.0 | ||
| 008 | 140717b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781137276612 | ||
| 028 |
_a;Brijwasi Book Distributors. _b;H-87,Lalita Park, Laxmi Lagar,Delhi. _c;BW/002608 _d;03/07/2014 |
||
| 082 | _a658.827 KUM | ||
| 100 |
_aKumar,Mirmalya. _a; Steenkamp, Jan-Benedict E. |
||
| 245 |
_aBrand breakout _b: how emerging market brands will go global. _c/ Nirmalya Kumar. |
||
| 260 |
_aHoundmills, Basingstoke, Hampshire _b: Palgrave Macmillan _c, 2013. |
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| 300 |
_axvi, 256 pages _b : illustrations _c; 25 cm |
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| 365 | _b1921 | ||
| 655 | _aMarketing | ||
| 655 | _aBrand name products. | ||
| 655 | _aBranding | ||
| 655 | _aKumar,Nirmalya. | ||
| 655 | _aand Brand Breakout. | ||
| 942 |
_2ddc _cBOOK |
||
| 999 |
_c15532 _d15532 |
||