000 00703nam a22002297a 4500
003 SNU
005 20140809130113.0
008 140809b xxu||||| |||| 00| 0 eng d
020 _a9780130136060
028 _aHCL
082 _a620.00688 MOH
100 _aMohr, Jakki J.
245 _aMarketing of high-technology products and innovations
_c/ Jakki J. Mohr
260 _aUpper Saddle River, N.J.
_bPrentice Hall
_c2001
300 _axvii, 414 p.
_b: ill.
_c25 cm.
655 _aJakki Mohr.
655 _aMarketing of high-technology products and innovations
655 _aHigh technology industries -- Marketing.
655 _aInnovations.
655 _aSuccess in business
942 _2ddc
_cHCL
999 _c23348
_d23348