| 000 | 00833nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | SNU | ||
| 005 | 20140811201714.0 | ||
| 008 | 140811b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780029110454 | ||
| 028 | _aHCL | ||
| 082 | _a658.812 GAL | ||
| 100 |
_aGale, Bradley T. _a; Wood, Robert Chapman |
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| 245 |
_aManaging customer value _b: creating quality and service that customers can see _c/ Bradley T Gale; Robert Chapman Wood |
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| 260 |
_aNew York : Free Press ; Toronto : Maxwell Macmillan Canada ; New York _b: Maxwell Macmillan International _c, ©1994. |
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| 300 |
_axxii, 424 p. _b: ill. _c; 25 cm. |
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| 655 | _aQuality of products -- Evaluation. | ||
| 655 | _aConsumer satisfaction -- Evaluation. | ||
| 655 | _aMarketing -- Management. | ||
| 655 | _aBradley T Gale | ||
| 655 | _aManagement | ||
| 942 |
_2ddc _cHCL |
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| 999 |
_c23562 _d23562 |
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