000 01023nam a22002657a 4500
003 SNU
005 20150728163421.0
008 150728b xxu||||| |||| 00| 0 eng d
020 _a9780230219762
028 _a:Researcho Books & Periodicals Pvt. Ltd.
_b:4735/22 2nd Floor Prakash Deep Building ( Near Delhi Medical Association ) Ansari Road Darya Ganj New Delhi
_c:RBPPL-47154/2015-16
_d:17/07/2015
082 _a658.83 GOF
100 _aGoffin, Keith
_a Lemke, Fred;
_aKoners, Ursula
245 _aIdentifying hidden needs
_b: creating breakthrough products
_c/ Keith Goffin [ at al ]
260 _aNew York
_b: Palgrave Macmillan,
_c 2010.
300 _axxiv,261p.
_c24cm.
365 _b3867
655 _aManagement
655 _aNew products -- Marketing.
655 _aStrategic planning.
655 _aProduktentwicklung.
655 _aInnovation.
655 _aKeith Goffin; Fred Lemke; Ursula Koners
655 _aand Identifying hidden needs : creating breakthrough products
942 _2ddc
_cBOOK
999 _c43930
_d43930