000 00547 a2200193 4500
003 SNU
005 20121121093520.0
008 120501t xxu||||| |||| 00| 0 eng d
020 _a978813173805
082 _a338.888172 PRA
100 _aPrahalad, C.K.
_9493
245 _aFortune at the Bottom of the Pyramid
_bEradicating Poverty Through Profits
_cC.K. Prahalad
250 _a5th ed
260 _aNew Delhi
_bPearson
_c2012
300 _bxxii; 407p.
365 _d650
655 _bEconomics
_b, BOP
_b, and Management
_9494
942 _2ddc
_cBOOK
999 _c4832
_d4832