| 000 | 01159nam a22002177a 4500 | ||
|---|---|---|---|
| 005 | 20180523140454.0 | ||
| 008 | 180523b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9789332511170 | ||
| 028 |
_aVariety Books Publishers Distributors _b:2/22, Ansari Road, New Delhi _cIM1705 _d02/05/2018 |
||
| 082 | _a658.872 CHA | ||
| 100 | _aDave Chaffey. | ||
| 245 |
_aE-business and e-commerce management _b: strategy, implementation and practice. _c/ Dave Chaffey. |
||
| 260 |
_aHarlow, England _b: FT Prentice Hall _c, 2009. |
||
| 300 |
_axxx,733p. _c:24cm. |
||
| 365 | _b849 | ||
| 505 | _aIntroducing to e-business and e-commerce -- E-commerce fundamentals -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- Implementation and maintenance. | ||
| 520 | _aThis volume covers business models, theoretical tools and international aspects of e-business and e-commerce. | ||
| 655 |
_aManagement. _bBusiness enterprises _bElectronic commerce. _bE-commerce. |
||
| 700 | _aDave Chaffey. | ||
| 942 | _cBOOK | ||
| 999 |
_c49401 _d49401 |
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