| 000 | 01681nam a22002177a 4500 | ||
|---|---|---|---|
| 005 | 20181126155726.0 | ||
| 008 | 181114b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780241257548 | ||
| 028 |
_aVariety Books Publishers Distributors _b;B-10,Street No-2,West Vinod Nagar New Delhi-1100092 _c;IM2258 _d;06/11/2018 |
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| 082 | _a153.35 BON | ||
| 100 | _aEdward De Bono | ||
| 245 |
_aLateral thinking _b : a textbook of creativity _c/Edward De Bono |
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| 260 |
_aLondon ; New York _b : Penguin Books _c, 1990. |
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| 300 |
_a260 pages _b : illustrations _c; 20 cm |
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| 365 | _b349 | ||
| 505 | _aIntroduction -- Use of this book -- The way the mind works -- Difference between lateral and vertical thinking -- Attitudes towards lateral thinking -- Basic nature of lateral thinking -- The use of lateral thinking -- Techniques -- THe generation of alternatives -- Challenging assumptions -- Innovation -- Suspended judgement -- Design -- Dominant ideas and crucial factors -- Fractionation -- The reversal method -- Brainstorming -- Analogies -- Choice of entry point and attention area -- Random stimulation -- Concepts/divisions/polarization -- The new word po -- Blocked by openness -- Description/ problem solving/ design -- Summary. | ||
| 520 | _a Through a series of special techniques, in groups or working alone, Edward de Bono shows us how to look at problems from a variety of angles and in so doing offer up solutions that are as ingenious as they are effective. After reading this book you will become a much more productive and formidable thinker. | ||
| 650 | _aManagement | ||
| 655 |
_aCreative thinking _bThought and thinking |
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| 942 | _cBOOK | ||
| 999 |
_c50403 _d50403 |
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