000			01346nam a22002297a 4500
005			20181220122152.0
008			181204b xxu||||| |||| 00| 0 eng d
020			_a9780205219469
028			_a:Atlantic Publishers & Distributors _b:7/22 Ansari Road Darya Ganj New Delhi _c:1086661 _d:28/11/18
082			_a760.09 DRU
100			_aDrucker, Johanna
245			_aGraphic design history _b: a critical guide _c/ Johanna Drucker
260			_aBoston _b: Pearson, _c©2013.
300			_axxix, 386 pages : illustrations (chiefly color) _c; 28 cm
365			_b9538
505			_aFrom prehistory to early writing -- Classical literacy -- Medieval letterforms and book formats -- Renaissance design: standardization and modularization in print -- Modern typography and the creation of the public sphere -- The graphic effects of industrial production -- Mass mediation -- Formations of the modern movement -- Innovation and persuasion -- The culture of consumption -- Public interest campaigns and information design -- Corporate identities and international style -- Pop and protest -- Postmodernism in design -- Digital design -- Graphic design and globalization.
650			_aGraphic arts -- History.
655			_aArt and society -- History.
655			_aGraphic arts.
700			_aEmily Mc Varish
942			_cBOOK
999			_c50517 _d50517