000 01678nam a22003137a 4500
999 _c51379
_d51379
005 20190626114331.0
008 190626b ||||| |||| 00| 0 eng d
020 _a9788126517589
082 _a005.54 SHM
100 _a Shmueli, Galit
245 _aData mining for business intelligence
_b: concepts, techniques, and applications in Microsoft Office Excel with XLMiner
_c/ Galit Shmueli
260 _a New Jersey
_b: John Wiley & Sons,
_c2007
300 _axviii, 279 pages
_b: illustrations
_c ; 26 cm
365 _b00
505 _a Introduction -- Overview of the data mining process -- Data exploration and dimension reduction -- Evaluating classification and predictive performance -- Multiple linear regression -- Three simple classification methods -- Classification and regression trees -- Logistic regression -- Neural nets -- Discriminant analysis -- Association rules -- Cluster analysis -- Cases.
520 _aLearn how to develop models for classification, prediction, and customer segmentation with the help of Data Mining for Business Intelligence In today's world, businesses are becoming more capable of accessing their ideal consumers, and an understanding of data mining contributes to this success
650 _aComputer science, information & general works
650 _a Computer programming, programs & data
650 _aMicrosoft Excel (Computer file)
650 _aData mining.
650 _aDataprocessing.
650 _aStatistiek.
650 _aBusiness -- Data processing.
700 _aShmueli, Galit,
700 _a Bruce, Peter C.
700 _aPatel, Nitin R
700 _aTorgo, Luís
942 _cBOOK