| 000 | 00586cam a2200217 a 4500 | ||
|---|---|---|---|
| 999 |
_c56905 _d56905 |
||
| 005 | 20201208103735.0 | ||
| 008 | 120712s2013 njua b 001 0 eng | ||
| 020 | _a9788126563531 | ||
| 042 | _apcc | ||
| 082 | 0 | 0 |
_a658.83 _223 |
| 100 | 1 | _aAaker, David A. | |
| 245 | 1 | 0 |
_aMarketing research / _cDavid A. Aaker ... [et al.]. |
| 250 | _a11th ed. | ||
| 260 |
_aHoboken, NJ : _bJohn Wiley & Sons, _c©2013. |
||
| 300 |
_axiv, 647 p. : _bill. ; _c27 cm. |
||
| 650 | 0 | _aMarketing research. | |
| 700 | _aKumar, V | ||
| 700 | _aDay, George S | ||
| 700 | _aLeone,Robert P | ||
| 942 | _cBOOK | ||