000 02510nam a22003017a 4500
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008 220427b |||||||| |||| 00| 0 eng d
020 _a9781422184035
028 _a:International Book Distributors
_b:Flat No 17, Prakash Apartment 4405/2, 5 Ansari Road Darya Ganj New Delhi
_c:71430
_d:22/02/2022
082 _a808.066 GAR
100 _aGarner, Bryan A.
245 _aHBR Guide to Better Business Writing
_c/ Bryan A Garner
260 _aBoston, Mass.
_b: Harvard Business Review Press,
_c ©2012.
300 _axx, 210p.
_b : illustrations
_c; 22 cm
365 _b1596
490 _aHarvard business review guides.
505 _aIntroduction: why you need to write well -- Delivering the goods quickly and clearly. Know why you're writing -- Understand your readers -- Divide the writing process into four separate tasks -- Before writing in earnest, jot down your three main points--inc complete sentences -- Write in full--rapidly -- Improve what you've written -- Use graphics to illustrate and clarify -- Developing your skills. Be relentlessly clear -- Learn to summarize--accurately -- Waste no words -- Be plain-spoken: avoid bizspeak -- Use chronology when given a factual account -- Be a stickler for continuity -- Learn the basics of correct grammar -- Get feedback on you drafts from colleagues -- Avoiding the quirks that turn readers off. Don't anesthetize your reader -- Watch your tone -- Common forms of business writing. E-mails -- Business letters -- Memos and reports -- Performance appraisals -- Appendixes. A.A checklist for the four stages of writing -- B.A dozen grammatical rules you absolutely need to know -- C.A dozen punctuation rules you absolutely need to know -- D. Common usage gaffes -- E. Some dos and don't of business-writing etiquette -- F.A primer of good usage.
520 _aWhen you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals and other important documents fail to win people over.
650 _a Literature
650 _aRhetoric and collections of literary texts from more than two literatures
650 _aCommercial correspondence.
650 _aBusiness writing.
650 _aExpression écrite.
650 _aCommunication.
650 _aEntreprises.
700 _aGarner, Bryan A.
942 _cBOOK
999 _c59131
_d59131