000			01145nam a22002897a 4500
003			SNU
005			20230413154908.0
008			230407b |||||||| |||| 00| 0 eng d
020			_a9781292106083
020			_a9781292093239
082			_23rd Edn _a658.8 KOT
100			_4 _aKotler, Philip.
100			_aKeller, Kevin.
100			_aBrady, Mairead.
100			_aGoodman, Malcolm.
100			_aHansen, Torben.
245			_aMarketing Management / _cPhilip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman and Torben Hansen
250			_a3rd ed.
260			_aEdinburgh : _bPearson Education Limited, _c2009.
300			_axxxiv, 942 p.
520			_aThis title features all the accessibility, theoretical rigour and managerial relevance of the global best-seller 'Marketing Management' plus European structure, European examples, the work of European academics, and bespoke online resources
650			_a Business and Management
650			_aMarketing Management
650			_aMarketing Europe Management
856			_uhttps://ebookcentral.proquest.com/lib/snuin/detail.action?docID=5175069 _zeBook
942			_2ddc _cER
999			_c60148 _d60148