000 01246nam a22002417a 4500
005 20261008135936.0
008 261008b |||||||| |||| 00| 0 eng d
020 _a9781032478487
028 _a: Zafaa Books & Distributors
_b: 313/103A, H.No. 15, Tulsi Nagar, Inderlok, Delhi
_c: ZBD-2026-27-0241
_d: 05/10/2026
082 _a005.437 TRA
100 _aTravis, David
245 _aThink Like a UX Researcher
_b: How to Observe Users, Influence Design, and Shape Business Strategy.
_c/ David Travis & Philip Hodgson.
260 _aBoca Raton
_b: CRC Press
_c, 2023.
300 _axvi, 336p.
_b: 24cm.
365 _b5009.87
520 _aThis is not a step-by-step how-to manual. It is a dive-in-anywhere book of 40+ short essays designed to make you think strategically about UX Research. The core premise: UX Research is not just about methods, it's about mindset. The authors challenge common preconceptions and teach you to think beyond obvious usability tests. The book is organized in 6 sections.
650 _aUser interfaces (Computer systems)-Design
650 _aUser interfaces (Computer systems)-Evaluation
650 _aUser-centered system design
700 _aDavid Travis.
700 _aPhilip Hodgson.
942 _cBOOK
999 _c70862
_d70862