000 00633nam a22001817a 4500
003 SNU
005 20130617143449.0
008 130617b xxu||||| |||| 00| 0 eng d
020 _a9780875846330
028 _aGifted
082 _a659.2 FOM
100 _a Fombrun, Charles J.
245 _aReputation
_b: realizing value from the corporate image
_c/Charles J Fombrun
260 _aMass.
_b: Harvard Business School Press,
_c ©1996.
300 _ax, 441 p.
_b : ill.
_c; 25 cm.
655 _bCorporate image.
_b, Corporate image -- Case studies
_b, Entreprises -- Image.
_b, Fombrun, Charles J.
_band Reputation
942 _2ddc
_cBOOK
999 _c9132
_d9132