In "Ideas and Information: Managing in a High Tech World", author Arno Penzias, vice president of Bell Labs, successfully conveys the scope and intricacies of the Information Age in language that is both conversational and accessible to non-experts, yet substantial enough in pragmatic and theoretical content to make for learned and informative reading. Penzias' opening strategy is clever: he immediately reduces larger-than-life concepts down to a decidedly human level. Then he provides a number of illuminating analogies in an attempt to "demystify" information processing. Computers, satellites, all manner of electronic media, and the broad spectrum of other technologies in the present Information Age, are the tools of contemporary society--tools which serve our need for progressively more efficient and economical communication.