An Introduction to Intercultural Communication : Identities in a Global Community / Fred E. Jandt.
Material type:
TextPublication details: Los Angeles : SAGE Publications , 2010.Edition: 6th editionDescription: xxiii, 374 p. : illustrations, maps ; 23 cmISBN: - 9781412970105
- 301.14 JANĀ 23
| Item type | Current library | Call number | Status | Notes | Barcode | |
|---|---|---|---|---|---|---|
| VC Office Books | SNU LIBRARY | 301.14 JAN (Browse shelf(Opens below)) | Not For Loan | Books Received from VC office | VC446 |
An Introduction to Intercultural Communication: Identities in a Global Community is a widely used textbook by Fred E. Jandt that introduces the principles and practices of communication across cultures. The book explains how cultural values, beliefs, language, customs, and social identities influence the way people communicate in an increasingly interconnected world. It emphasizes that successful intercultural communication requires awareness, sensitivity, and respect for cultural differences. The text examines key topics including definitions of culture and communication, cultural perceptions, verbal and nonverbal communication, language barriers, cultural values, identity formation, stereotypes, prejudice, intercultural conflict, immigration, acculturation, globalization, and communication in multicultural societies. It also discusses comparative cultural patterns, gender and family issues, and the influence of media and technology on intercultural interactions. Through real-life examples, case studies, photographs, and discussion exercises, the book encourages readers to develop effective communication skills in diverse social and professional settings. Suitable for students of communication, sociology, anthropology, international business, education, tourism, and public administration, the book combines theoretical foundations with practical applications. It serves as an essential resource for understanding cultural diversity and developing competence in global communication.
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