Social Marketing
Lee, Nancy R. Kotler, Philip
Social Marketing : influencing behaviors for good / Nancy Lee; Philip Kotler - 4th ed. Sage South Asia Edition. - New Delhi : Sage Publication India Pvt. Ltd. 2012. - xi, 500 p. xi, 502 p. : graph. Darst ; 24 cm.
9788132110200
Name Orange Books International 113 A, Prakasha Scout, Ansari Road, New Delhi-110002 Variety Books Publishers Distributors :B-10, Street No 2 West Vinod Nagar Delhi -92
--Management.--, Marketing.--, Social marketing.--, Behavior modification.--, Kotler, Philip.--, Lee, Nancy R.--, and Social marketing : influencing behaviors for good.
658.8 LEE
Social Marketing : influencing behaviors for good / Nancy Lee; Philip Kotler - 4th ed. Sage South Asia Edition. - New Delhi : Sage Publication India Pvt. Ltd. 2012. - xi, 500 p. xi, 502 p. : graph. Darst ; 24 cm.
9788132110200
Name Orange Books International 113 A, Prakasha Scout, Ansari Road, New Delhi-110002 Variety Books Publishers Distributors :B-10, Street No 2 West Vinod Nagar Delhi -92
--Management.--, Marketing.--, Social marketing.--, Behavior modification.--, Kotler, Philip.--, Lee, Nancy R.--, and Social marketing : influencing behaviors for good.
658.8 LEE