Marketing metrics
Farris,Paul.
Marketing metrics : the definitive guide to measuring marketing performance Farris Paul. - Upper Saddle River, N.J. : FT Press ,2010. - xv, 414 p. : ill. ; 24 cm.
9780137058297
S R Book Distributors. ;12,Satyam Enclave,G T Road,Ghaziabad.
--;Marketing research.--;Marketing.--;Mathematical models.--;Marketing.--;Statistieken.
658.83 FAR
Marketing metrics : the definitive guide to measuring marketing performance Farris Paul. - Upper Saddle River, N.J. : FT Press ,2010. - xv, 414 p. : ill. ; 24 cm.
9780137058297
S R Book Distributors. ;12,Satyam Enclave,G T Road,Ghaziabad.
--;Marketing research.--;Marketing.--;Mathematical models.--;Marketing.--;Statistieken.
658.83 FAR